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Old 4 New - Lifejacket Upgrade

Old 4 New - Lifejacket Upgrade

08 November, 2014 - 31 January, 2015
Auckland, Northland, Waikato, Coromandel

The Old4New initiative with the tagline ‘Wear a lifejacket – It never ruined a day on the water’ launched in early November and already to-date has seen over 400 lifejackets traded in - some 50 years old from classic sailing and cork jackets, to those that the kids have grown out of or that have just been sitting unused in the front of the boat with boaties walking away with new fit-for-purpose quality jacket. The ‘Old4New Upgrade’ van is a vibrant addition to over 40 boat ramps around the greater Auckland and Northland areas and down to the Coromandel Peninsula on weekends and key weekdays throughout the busy summer holiday period. Boaties and members of the public are encouraged to visit the van and trade in their old lifejackets where they then receive a generous trade-in discount on a new quality lifejacket ($40 off the popular inflatable lifejacket ad $30 off a range of foam lifejackets). A full location schedule of ramp visits can be downloaded from

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  • RadioLIVE
  • ASB
  • Lotteries Grants Board
  • NZCT
  • Lion Foundation
  • Pub Charity